Narrative Advertising Models and Conceptualization in the Digital Age

Developing Narrative Advertising and Marketing Discourse in the AI Era

IGI Global

1.549,95 kr.

Internal and External Narrative Generation Based on Post-Narratology: Emerging Research and Opportunities

Takashi Ogata

1.199,95 kr.

Handbook of Research on Narrative Interactions

Yilmaz Recep

1.809,95 kr.

Toward an Integrated Approach to Narrative Generation: Emerging Research and Opportunities

Takashi Ogata

1.489,95 kr.

Narrative Methods for Organizational & Communication Research

David M Boje

304,95 kr.

Narrative Management in Corporate Japan

Chie Yorozu

284,95 kr.

Mentoring in Nursing through Narrative Stories Across the World

599,95 kr.

A Storytelling Strategy for Enterprise Knowledge

Johel Brown-Grant

829,95 kr.

Qualitative Management Research in Context

Luiz Américo, Bruno

204,95 kr.

Heritage Narratives and Experiences

Tianchen Dai

589,95 kr.

Mastering M&A Narratives

Veronika Sweet

299,95 kr.

Myths, Narratives and the Dilemma of Managerial Support

Alexander Dreiling

374,95 kr.